Organized retail crime, retail violence, and sophisticated theft are escalating, demanding equally advanced solutions. As retailers evaluate face-matching technologies, choosing the right partner has never been more critical.
Proven Performance at Scale
While many have entered the face-matching space, only one has delivered measurable results across some of the largest retailers for nearly a decade. More than 50 U.S. grocery banners and multiple top-10 national chains rely on the FaceFirst® solution for its precision, scalability, and proven impact on loss-prevention teams.
Continuous Innovation
Since joining forces with Gatekeeper Systems in 2025, FaceFirst® has accelerated innovation—developing enhancements that will debut in version 8.3, including a new mobile app and the integration of the top-ranked NIST algorithm (among Western providers). This ensemble approach is designed to further boost accuracy, mitigate bias, and deliver instant results when seconds count.
Quantifiable ROI
Grocery clients have reported average annual savings of $80,000 per store. A Loss Prevention Research Council study found that an investigator equipped with the FaceFirst® solution delivered four times the case value than a traditional CCTV investigation, while reducing investigation time from 18 hours to two.
Actionable Intelligence
FaceFirst® technology goes beyond detection, transforming isolated incidents into data-driven, cross-store insights. It empowers teams to identify patterns and act quickly—while maintaining human oversight in every decision.
The Proven Partner in Retail Face Matching
FaceFirst® isn’t an add on to an LP solution you already buy, or a platform retrofitted for retail—it was built for it. Developed in collaboration with retail loss-prevention experts and proven through nearly a decade of field deployment, it delivers reliability at enterprise scale. In a market filled with newcomers still adapting to retail realities, FaceFirst® stands apart as the trusted, retail-tested choice for protecting profits, people, and peace of mind.
