Face Value: LPRC Face Matching Research – LPF Webinar Takeaways

Insights Article

Posted: August 13, 2025

Face Value: LPRC’s Research on Face Matching in Retail Investigations

Key Takeaways from the LPF Webinar

Retailers face mounting challenges in identifying offenders, reducing bias, and stopping repeat theft. In this Loss Prevention Foundation (LPF)webinar, the Loss Prevention Research Council (LPRC) and FaceFirst shared results from three studies proving how face matching technology can improve investigations and reveal critical offender patterns.

Key Takeaways:

  • Faster Investigations: Face matching speeds up suspect identification, saving valuable time.
  • Reduced Bias: Improves accuracy across different racial and gender profiles.
  • Pattern Insights: Repeat offenders drive disproportionate losses.

These findings show how technology can help loss prevention teams work smarter, act faster, and protect profits.

The Bottom Line

The LPRC’s research makes a compelling case for integrating face matching into retail investigations. By reducing bias, accelerating suspect identification, and uncovering critical patterns of loss, this technology empowers retailers to better protect their people, products, and profits.

Speakers:

View the full webinar here

About Gatekeeper

Gatekeeper Systems’ expanded product suite of intelligent cart and loss prevention solutions — including FaceFirst face matching software, offers solutions for EVERY retailer’s needs to minimize merchandise loss, reduce asset and labor expenditures.

Gatekeeper’s loss prevention and cart containment solutions utilize patented locking technology to put an end to cart-based shoplifting, shopping cart loss, and uninformed decision-making. Cart management solutions increase safety and reduce labor costs by maximizing productivity while simultaneously resulting in a positive store image.

Intelligent pushout theft prevention solutions stop thieves and their cart full of unpaid merchandise from leaving the store. Customizable technology allows retailers to defend their entire store or just a high-loss department based on the store’s unique layout.

Gatekeeper Systems’ FaceFirst face matching software identifies known offenders and persons of interest in real time, empowering store teams to proactively address threats before losses occur. This advanced AI-powered solution integrates seamlessly with existing security infrastructure to enhance safety for associates and customers alike.

Business Intelligence solutions provide increased visibility for informed decision-making. Increase efficiency, optimize fleet size, and perfect the entire customer shopping experience with store and enterprise-level analytics.

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